MOBILE PAYMENT AT THE C-STORE
As the retail petroleum technology leader, Gilbarco is committed to bringing the latest technologies to the retail petroleum industry, allowing our broad customer base to remain at the forefront of retail technologies.
Mobile payment is being touted as the next big thing in retail payment technology. With contactless payment options quickly gaining popularity amongst smartphone savvy users, you can now leverage the power of mobile payment at the pump and give your customers a simple and effective way to pay for fuel and other in-store items.
The intuitive mobile communication channel also helps incentivize the sales process and helps you grow and maintain a regular stream of repeat customers.
With technologies like Near Field Communication (NFC) and cloud based network interaction, mobile payments are extremely easy to setup and integrate, allowing secure and seamless integration between mobile devices and a point of sales system.
Mobile payments at the c-store not only allow your customers make transactions in a safe and secure manner, but also adds a lot of value to your operations including media and marketing message integration such as issuing electronic coupons and receipts.
store sales, look no further than sstore upselling solutions. Solutions such as the Impulse™ brings the power of suggestion to your company strategy by making use of the c-store suggestive selling technology that helps improve cashier performance and boost upsell conversion rates.
Go for the best and the latest in retail payment technology and see how s innovative and future proof solutions can make a difference to your business.
Press Release: Gilbarco Veeder-Root working with PayPal to simplify payment at the pump.
PayPal Blog Post: PayPal: Coming to Neighborhood Gas Station Near You.
Two technologies are typically referenced in mobile payment discussions: Near Field Communication (NFC) or Cloud (network)-based interaction.
1. Near Field Communication:
- Payment, Loyalty, and Coupons transmitted from phone to POS via contactless chip
- Uses EMV contactless reader
- Required POS integration work
2. Cloud-based (network):
- (QR-code or unique transaction ID)
- Payment, Loyalty, and Coupons exchanged in the ‘cloud’
- Mostly POS development work
Mobile Payment Benefits
- Adds value to the transaction
- Enhanced loyalty / media integration with targeted messaging
- Electronic coupons and receipts
Gilbarco remains committed to providing these latest technologies to our customer partners. Please check back often for additional content. Visit our blog for more information about Mobile Payment.